FELICITY THOMPSON

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FELICITY THOMPSON

Tech copywriting powered by psychology

Copywriting for technology companies doesn't have to be dry.

Cut the jargon and focus on the real people behind the business.

The people making the decisions.

Connect with them.

Then your product can speak for itself.

How it works

1F

We talk

Our first steps are a quick discovery call so I can assess our fit. If it's going to work, you complete a questionnaire.

2F

I study

My writing process is led by research. Using your questionnaire and my own investigations, I get inside your customers brain.

3F

They learn

Now we understand your customers, I get to work convincing them that you're their best option. Because you are. Aren't you?

4

You win

A round of edits later and your copy is live. Your customers get what they want. And you know what that means... you do too.

My Services

Got something else in mind? Let's talk:

SERVICES

Copywriting

Converting copy that engages your target market using specific language that resonates with them. I always take the time to research and understand your audience to provide you with optimal consumer engagement.

My specialities:

  • Direct-Response Sales Copy
  • Website Copy
  • Ad Copy (Digital & Print)
  • Marketing Communications (including emails)
  • UX Copy
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SERVICES

Content Creation

Blogs, infographics and lead magnets are my bread and butter, but I will find the best content formats for your audience.

Included in my content writing package is:

  • Tone of voice development
  • Audience, brand and competitor research
  • 1 round of substantial edits
  • 1 round of minor amendments
  • Additional SEO package (if required)

SERVICES

SEO

Be seen on search with a bespoke content strategy. I will get you started and spend 6 months equipping you with the skills you need to manage your content marketing yourself.

My on-page SEO package includes:

  • Full content audit
  • Keyword optimisation and content strategy
  • First 3 months of content
  • 6-month content plan
  • 6 months of content support and editing
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Recent Blog Posts

Client Testimonials

FOUNDER, TAILORED EXPERIENCES

“Felicity is great to work with, she produces high quality content and is a very experienced writer. Her pieces are enjoyable to read and she understands how to tailor the writing to the appropriate audience. We will be using her services very soon in the future. Highly recommend her!“

FOUNDER, PAWSOMEPUPPY.COM

“Felicity is one of the best writers I’ve ever worked with on upwork. She followed instructions and always provided excellent work that didn’t require any editing or re-editing. Looking forward to working with her again in the future.“

CO-FOUNDER, TWINRAISER.COM

“Felicity is great! She takes time to research her topic. Highly recommend and will hire again.“

HIRING MANAGER, GLOBAL ENGLISH EDITING

“Felicity did a fantastic job. Lots of research and put everything together well. A really positive experience working with her.“

MARKETING MANAGER, GENIE

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"Felicity was a great communicator throughout the job. She was thorough in her research to create content that is relevant to the company and its audience. I would recommend her for any copywriting jobs."

DIRECTOR, HOORAY HEALTH & PROTECTION

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"Felicity is a great writer and has also provided clear value to the business. On our last email campaign, Felicity’s copy increased our conversion by 10% - a bigger increase than we have ever seen before."

FOUNDER, FORTYWEEKSWELL.COM

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"Felicity was wonderful to work with. She is a very talented writer!!"

MARKETING DIRECTOR, MATTEK

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"Completed the project on time and on budget. Easy to communicate with and a pleasure to work with"

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